Creative Strategy Studio

Fresh ads every week. From people who know what's winning right now.

We run creative strategy across multiple brands. You get the patterns. Your competitors don't.

See if we're a fit
UGC Ads ✦ AI Avatars ✦ Podcast Ads ✦ Yapper Ads ✦ VSL ✦ AI Voiceovers ✦ Wall of Text ✦ TikTok Style ✦ Static Ads ✦ Founder Ads ✦ UGC Ads ✦ AI Avatars ✦ Podcast Ads ✦ Yapper Ads ✦ VSL ✦ AI Voiceovers ✦ Wall of Text ✦ TikTok Style ✦ Static Ads ✦ Founder Ads ✦ UGC Ads ✦ AI Avatars ✦ Podcast Ads ✦ Yapper Ads ✦ VSL ✦ AI Voiceovers ✦ Wall of Text ✦ TikTok Style ✦ Static Ads ✦ Founder Ads ✦
We run on
$11M+
Revenue generated from our ads
7 & 8-Figure
Brands we scale
+33%
Q4 goal beat (Loop Earplugs $18M)
Meta & TikTok
Platform expertise
6-8
Brands max. That's it.
The Earthling Co. Loop Earplugs Meroda Logically The Earthling Co. Loop Earplugs Meroda Logically
Ads that actually convert.
A mix of video and static creative, built for Meta and TikTok.
Beauty
$100K+
Ad spend on this creative
Beauty
$50K+
Ad spend on this creative
Health & Wellness
$60K+
Ad spend on this creative
Static Ads
Accessories
Atolea Jewelry ad
Accessories
Jewelry ad
Hair Care
The Earthling Co. ad
See Full Portfolio →
Data-Backed
Creative
Production
🚀
Delivery
of ads & variations
ABC
Run
tests
📈
Performance
analysis
📊
Analyse
results
🛠
Data-Driven
optimisations
▶ Start here
🎬
Creative Strategy
& production

We ship creative that drives real growth. Across multiple brands. Every week.

Every brief is built on motivator research, competitor data, and patterns we're seeing across accounts right now. Not just yours. That's the edge a single hire can't touch.

The system underneath: each brief tests one motivator across three format variations. That's the Andromeda framework, the same logic Meta's algorithm uses to find the right ad for the right user. Run it weekly. Winners surface fast. Boring on paper, devastating in practice.

Ship Weekly

Weekly creative sprints. Briefs on your board every week, not whenever someone gets around to it.

📈
Cross-Brand Signals

We see what's winning across multiple accounts right now. Every brief is informed by patterns your competitors can't see.

🎯
Scale What Works

Double down on winners. Kill losers fast.

View Portfolio
Tok-Vibes ad example
20% CRV BOOST
30% DROP IN CPAs
3X AVERAGE ROI
⚡ Fast
📈 Data
Two ways to work with us.
Both monthly retainers. Pick based on where the bottleneck is.

The Strategy Engine

A creative intelligence system for your ad account. We plug into your workflow and ship motivator-led briefs built on Meta's diversification framework, powered by data from multiple brands, not just yours. Your editors execute. Winners surface fast.

10 concepts/week × 3 format variations. Built from your existing footage and AI assets. UGC add-on available.

You've got the team. You're missing the brain.
Learn More

The Production Engine

Full creative pipeline without building a team. We source the creators, write the briefs, handle editing, deliver ready-to-launch. You approve, we ship.

Three sprint sizes. Custom mix of UGC, AI voiceover, statics, founder ads, mashups.

No editors, no coordinators, no problem. We are the team.
Learn More
From signed contract to shipping ads. Fast.
Week 1

Research

Ad account deep dive, competitor mining, motivator research. We learn your brand's buyer brain.

Week 2

First briefs hit your board

Motivator-led, format-diversified, ready for your editor. No long ramps. No fluff.

Week 3+

Full weekly cadence

Briefs every week. Performance reviews. Iterations on winners. The system compounds.

$11M+
Total ad spend across brands
500+
Creatives delivered
20+
Brands scaled

Why brands pick this over a full-time hire.

01

Cross-brand intelligence

We run strategy across multiple brands right now. We see what's converting this week, not just in your account. A hire sits in a silo with one brand's data.

02

3 senior people. Zero management.

I lead every strategy personally. Nothing hits your board that I haven't built or reviewed. You're not onboarding anyone. You're not managing anyone.

03

Week 2, not month 3.

A hire takes months to ramp. We deliver to your board by week two. And it's month-to-month: if it doesn't work, you walk.

Trusted by performance brands.
@theearthlingco
They've made some of our best performing ads over the last year or so and that's outcompeting our internal team and multiple other agencies and contractors. Reliable, fast, and easy to work with. If you need performance creative made by someone actively making winning ads in today's ad environment then I'd recommend working with Tok-Vibes.
Kevin McQuiston
Co-Founder & CEO, The Earthling Co.
@loopearplugs
They joined our team during Q4, the busiest and most critical quarter for our ecom brand, and it was one of the best decisions we made. Tok-Vibes brought a fresh, strategic perspective to our campaigns and their creative angles contributed to us surpassing our ambitious revenue goals.
Charis Richardson
Global Head of Paid Social, Loop Earplugs
@merodacosmetics
Definitely recommend to work with Tok-Vibes. They have amazing ideas on how to create innovative and new creative ideas and are great to work with.
Melvin van Bueren
CEO & Founder, Meroda Cosmetics
@merodacosmetics
Tok-Vibes brings an incredible mix of creativity, insights, and expertise to our discussions. They have an invaluable and deep understanding of creative strategy, copywriting, and analyzing what drives creative success. Thanks to their guidance, we achieved outstanding performance results, significantly boosting our key metrics.
Kelly Matuszkiewicz
Paid Media Manager, Meroda Cosmetics
@logicallyapp
If you're looking for a team that truly understands content and can deliver exceptional results, Tok-Vibes is your go-to.
Alec Nguyen
CEO, Logically
Built for performance.
Tok-Vibes is a creative strategy studio working with 7 and 8-figure DTC brands. We've managed over $10M in combined ad spend across Meta and TikTok. Our work sits at the intersection of consumer psychology and performance advertising. We build ads that convert, not just content that looks good.
Founder

Oli Cimet

Creative strategist specializing in performance advertising for DTC brands across Meta and TikTok.

Got questions? Cool.

A hire gives you one person with one brand's data. We're three senior people running strategy across multiple brands. You get cross-brand intelligence, zero management, and output from week two. Month-to-month, no risk.

Yes. UGC is available as an add-on. The base package uses your existing footage to test and validate angles fast. Once we find winners, we can source creators to scale them.

6 to 8 max. Always. Enough to see patterns across accounts. Few enough that yours gets real attention.

The Strategy Engine is for brands that already have an editor and existing footage. We provide the creative strategy and briefs, your team executes. The Production Engine is full production: we source creators, write briefs, manage the pipeline, and deliver ready-to-launch ads. Both are monthly retainers.

Quick rule: got an editor + footage? Strategy Engine. Need creators + content shipped? Production Engine.

Not necessarily. If you choose the Strategy Engine model, you'll use your own production team. If you go with the Production Engine, we can either work with your raw footage plus AI or source and manage creators on your behalf. Whatever fits your setup.

Creators are paid directly by you. Standard rate is $300 per 2 briefs with 30 days whitelisting. We provide a tracker showing what's ready to pay each week. If you'd rather we handle invoicing on your behalf, that's an add-on. Just specify in the contract.

We work in sprint-based cycles, typically delivering batches of creatives on a weekly cadence. Exact turnaround depends on the scope and service tier. Book a strategy call and we'll map out a timeline that fits your growth goals.

We specialize in Meta (Facebook & Instagram) and TikTok. The two platforms that drive the majority of performance for DTC brands. Our creative is built specifically for each platform's format and audience behavior.

Both offers are monthly retainers, with pricing tied to your sprint size and brand stage. We work with brands spending $50K to $500K+ per month on ads. Performance bonuses on ad spend driven are baked in. Book a strategy call and we'll put together a proposal that fits your scope.

$11M+ Revenue Generated From Our Ads 7 & 8-Figure Brands Ads That Convert Not Just Content That Looks Good Strategy + Production Built For Scale $11M+ Revenue Generated From Our Ads 7 & 8-Figure Brands Ads That Convert Not Just Content That Looks Good Strategy + Production Built For Scale

We take on 6-8 brands. See if there's a spot.

Whether you're looking for the Strategy Engine to plug into your team or the full Production Engine, we'd love to hear from you.